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Digital Marketing

If you build it, who will know?

It doesn’t matter if your business, blog, or project is the best in the world - it’s all about the people who use it. DM is all about how to spread your message and how to get people to engage with your content.

While I tend to specialize in Search Engine Optomization (SEO) and Social Media Marketing there are many different ways to get people to engage with your content.

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digital-marketing

Planning your digital marketing strategy

Social media is simple right? It’s not. It’s a complex system that requires a lot of planning. Not only does it require a lot of planning, but it also requires a lot of research. In the next few articles, I’ll give you a few simple guides to help plan your...
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digital-marketing

How to learn online marketing at home

To become successful at online marketing, one must develop the necessary skills and knowledge to produce the best results. This will take hard work and patience, but the good news is that you do not need to attend a college or university to get these skills. In this guide, you’ll...
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digital-marketing

9 steps for building quality backlinks

For some, backlinks are the number one ranking factor for their websites. If you employ this strategy, building high-quality backlinks to your website can increase your search engine ranking, but it can also result in an increase in organic traffic. Bringing more visitors to your website is what search engine...
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digital-marketing

8 ways to do local SEO, without building content

If you want to win at local search engine optimization (SEO), but you don’t want to depend on content marketing, you can do that! There are other techniques you can use to succeed. For instance, you could switch your focus towards usability and building a community. Try these strategies to...
The cover image for Factors that affect On-Page and Off-Page SEO.

digital-marketing

Factors that affect On-Page and Off-Page SEO

Search engine optimization (SEO) is a great addition to any online marketing effort. Proper implementation can lead to amazing results, with a higher search engine ranking leading to an increase in traffic (website visitors) and sales. Of course, the opportune place to be when someone is looking for the types...
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digital-marketing

SEO vs PPC Advertising

To grow your business online, you may be wondering whether you should invest your time and money into Search Engine Optimization (SEO) or Pay-Per-Click Advertising (PPC). SEO and PPC are both great tools for increasing your website’s visibility and ranking; however, they are not the same, and you should be...
The cover image for Good Copywriting Habits for SEO.

digital-marketing

Good Copywriting Habits for SEO

Publishing a page is easy, but ensuring that you have quality content is not. How do you make sure that you balance your content so that it is easily consumable by your readers, as well as making your content easy to find by search engines? This guide will provide a...
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digital-marketing

SEO for Beginners

SEO is a common term for website administration and Digital Marketing which stands for Search Engine Optimization. It is the practice of organizing your site content, meta-data, and link relationships in order to reach higher ranked positions in a search result list. SEO is a basic strategy in any marketing...
The cover image for SEO Checklist.

digital-marketing

SEO Checklist

A simple guide to modern Search Engine Optimization (SEO) Why do you need to optimize? So. you’ve decided to write an article. Great. Now what? Whether you are selling a product, leaving a review, passing your knowledge, experiences, or skills to others, or promoting your brand – you need an...